Hard Skills

• Residential property sales
• Commercial real estate
• Buyer representation
• Seller representation
• Listing presentations
• Comparative Market Analysis (CMA)
• Property valuation
• Negotiation and deal structuring
• Contract preparation and review
• Lead generation and prospecting
• Open house management
• Real estate marketing strategies
• Real estate transaction coordination
• Client relationship management
• Pipeline management

Technical Proficiencies

• Multiple Listing Service (MLS)
• Customer Relationship Management (CRM) systems
• DocuSign and e-signature platforms
• Real estate lead management software
• Real estate CRM (e.g., Follow Up Boss, kvCORE, BoomTown)
• Online listing platforms (Zillow, Realtor.com, Trulia)
• Social media marketing (Facebook, Instagram, LinkedIn)
• Email marketing tools (Mailchimp, Constant Contact)
• Digital advertising (Google Ads, Facebook Ads)
• Virtual tour and video marketing tools

Soft Skills

• Client-focused service
• Relationship building
• Persuasive communication
• Active listening
• Time management
• Organization and prioritization
• Problem solving
• Attention to detail
• Adaptability
• Networking and referral development

Industry Knowledge

• Local market expertise
• Real estate market trends
• Fair Housing regulations
• Real estate contracts and disclosures
• Home inspection process
• Mortgage and financing basics
• Title and escrow process
• Closing procedures
• Investment property analysis
• Real estate farming strategies

Industry Certifications & Credentials

• Licensed Real Estate Agent
• Realtor® (NAR member)
• Accredited Buyer’s Representative (ABR®)
• Seller Representative Specialist (SRS)
• Certified Residential Specialist (CRS)
• Graduate, REALTOR® Institute (GRI)
• Pricing Strategy Advisor (PSA)
• Short Sales and Foreclosure Resource (SFR®)

Action Verbs

• Closed
• Negotiated
• Listed
• Prospected
• Generated
• Advised
• Marketed
• Facilitated
• Coordinated
• Secured