Business Development Representative Resume Keywords 2026

Use these specific keywords in your resume to help you pass Applicant Tracking Systems (ATS) and catch the attention of recruiters hiring for Business Development Representative roles.

Hard Skills

  • Lead generation
  • Prospecting
  • Cold calling
  • Outbound sales
  • Pipeline development
  • Sales qualification
  • Lead nurturing
  • Territory management
  • Account research
  • Competitive analysis
  • Sales presentation
  • Demo scheduling
  • Appointment setting
  • Opportunity creation
  • Sales forecasting

Soft Skills

  • Relationship building
  • Persuasion
  • Negotiation
  • Active listening
  • Resilience
  • Adaptability
  • Goal orientation
  • Time management
  • Collaboration
  • Objection handling
  • Executive presence
  • Problem solving

Technical Proficiencies

  • CRM software
  • Salesforce
  • HubSpot CRM
  • Outreach.io
  • Salesloft
  • LinkedIn Sales Navigator
  • Sales engagement platforms
  • Marketing automation tools
  • Email sequencing tools
  • Data enrichment tools (ZoomInfo, Lusha)
  • Microsoft Office (Excel, PowerPoint)
  • Google Workspace

Industry & Sales Competencies

  • B2B sales
  • SaaS sales
  • Full sales cycle support
  • Inbound lead follow-up
  • Outbound prospecting campaigns
  • Sales funnel management
  • Qualifying frameworks (BANT, MEDDIC)
  • Value-based selling
  • Consultative selling
  • Cross-functional alignment with Marketing
  • Sales playbook execution
  • KPI tracking and reporting

Action Verbs

  • Prospected
  • Generated
  • Qualified
  • Nurtured
  • Converted
  • Negotiated
  • Closed
  • Presented
  • Collaborated
  • Optimized
  • Exceeded
  • Forecasted
  • Analyzed
  • Implemented
  • Streamlined
Pro Tip

Don't just list these keywords! Weave them naturally into your Professional Summary and Work Experience bullet points to show how you used these skills to achieve results.

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